Learn how to create better motion graphics by guiding your viewers focus - because professional motion graphics is not just about the visuals, but about efficient communication.
Learn how to create better motion graphics by controlling the viewers focus! If you want to create good motion graphics, you need to control where the user is looking at what point in time - and your most powerful tool to achieve that is motion.
Good design needs a clear hierarchy - and with motion design, this hierarchy is not static! Learn everything about how you animate your hierarchy to guide the viewers focus.
Good motion design is not only about great visuals, its about communicating clearly. If you want your viewer to catch ten balls, it’s not a good idea to throw them all at the same time. Welcome to the concept of staging!